Audiovisuals

Audiovisuals

Promos, training videos and other fun stuff I have made. I came to Canada in 2009, before that, I was a TV producer for Sony Entertainment Television Latin America, writing script, video editing but mainly overseeing the development of audio visual projects for promotional and branding content. Since the, I changed my career towards marketing and got into data analysis and development. That creative way of thinking never left me and I try to combine it with my current career whenever I can. Check it out. 

Fieldglass e-learning Series

Step by step video tutorials on how to create statements of work, work orders, miscellaneous invoices, hire a contingent worker, etc, with vital tips and useful information to prevent process disruptions. Video edited in Final Cut Pro and music composed and recorded in Apple Logic. 

Fieldglass Academy Generic Teaser

Hiring a Contingent Worker - French Version

Situation and Task

The average Fieldglass user was not fully trained or have enough experience using the system.

Example:Loblaw and Shoppers have different location codes, often confused by the user resulting in the statement of work or work order to be rejected by the system. The user usually learned this the hard way, by having the order rejected, contacting the Fieldglass team and then, being given the reason as to why the order was being rejected, which took a lot of time. This resulted in invoices not being paid in time, workers not starting to work when needed.

The task at first, was to identify the most common issues and ask SAP to make the necessary rules on the system side to address them.

Action

After considering how long it would take SAP to address the issues initially found, as an immediate solution to decrease order rejection, we decided to create step by step instructional videos and make them available for all users on the company’s learning site, known as Loblaw Academy.
The existing pdf job aid files were also updated with all the changes made to the system in recent times, they were not updated for almost 3 years at the execution of this project and some features explained in those files were decommissioned or outdated.

Results

The training series became the go-to source of information for users to ensure their requests were less likely to be stuck in the integration process or rejected, resulting in less work for the Fieldglass team and rejected orders, creating a more expedite and clean process.

Promos

A promo (a shorthand term for promotion) is a form of commercial advertising used in broadcast media, either television or radio, which promotes a program airing on a television or radio station/network to the viewing or listening audience. 

Some of these were awarded with Promax Awards, the most pretigious recognition in the field. 

Seinfled + Scrubs Generic Promo

Desperate Housewives Generic

2007 Grammy Awards

Burly Santa - Christmas Campaign


Awards

Seinfeld + Scrubs Generic
2007 PromaxBDA World Gold Awards. Silver Award.
Category: Cable Channels and Networks, Comedy Program Promotion.

Desperate Housewives Generic
2008 PromaxBDA Latin America Awards. Bronze Award.
Category: Funniest Promo.

2007 Grammy Awards
2008 PromaxBDA Latin America Awards. Silver Award.
Category: On-Air Program Packaging Campaing (In House).

Burly Santa
2008 PromaxBDA Latin America Awards. Silver Award.
Category: Themed Campaign.

2008 National Advertisers Association of Venezuela. Bronze Award.
Category: Best Christmas Ad.


Contact Antonio on Linkedin.